About us
The spirit of ASAS
ASAS Group of Companies is one of the oldest and biggest business groups in Tanzania. It began in 1936 as A. S. Abri Transporters, a single truck in Iringa.
In 1978 the business became ASAS Group, moving beyond transport into dairy, energy, farming and property. Today every ASAS company shares one promise: excellence in all we do.
Our history
Since 1936, one journey
1936
A. S. Abri Transporters
Mr. A. S. Abri starts a trucking business in Iringa with a single truck, serving Iringa, Mbeya, Dodoma, Arusha and Dar es Salaam.
1960
A. S. Abri and Sons
The family business grows and starts looking beyond transport.
1978
ASAS Group is born
ASAS Group is formally established, adding dairy production and real estate to the business.
1980
The dairy farm
The ASAS dairy farm opens in Iringa's Southern Highlands to meet Tanzania's demand for fresh milk.
2004
Gold in Geneva
ASAS products win Gold Awards in Geneva, Switzerland, for their quality.
2018
The Koffee Shop
Coffee and food arrive at ASAS service stations with the launch of The Koffee Shop.
2024
Igumbilo station
The 2024 Independence Torch opens our new 1 billion TZS fuel station in Igumbilo, Iringa.
2025
Tanga LPG terminal
With Petredec, we launch the Tanga LPG terminal to widen access to clean energy in East Africa.
What guides us
Our values
Excellence
Quality and reliability in every product, delivery and service.
Integrity
Honest, transparent relationships with customers, staff and partners.
Customers first
Every company is built around what our customers need.
Safety
Our people, machines and your goods come home safe.
Community
We grow by helping the places we work in grow too.
Innovation
Since 1936, we have kept finding better ways to work.
The people
Our team
Dairy
Making fresh milk, yogurt and butter in Iringa every day.
Fleet & maintenance
Keeping hundreds of trucks safe and on the road.
Drivers
Trained professionals delivering across six countries.